Claravine Grows Leadership Team with the Appointment of Olivia Mills, Senior Manager of People & Culture

Trusted Data Management Company Taps Top Talent to Strengthen Company Culture and Support Growth Goals

Lehi, UT – March 30, 2022 – Claravine, a pioneer in data integrity with its platform, The Data Standards Cloud, has expanded its senior leadership team with the appointment of Olivia Mills, who joins as the Senior Manager of People and Culture. Mills is responsible for supporting the aggressive growth goals of the company to double its headcount this year and to continue to build and amplify Claravine’s strong remote-first company culture, which is centered around a commitment to people development and customer focus.
Claravine has a strong foothold in the marketing technology landscape, working with brands like Under Armour, Ancestry and Vanguard, among other Fortune 1000 companies. As part of its expansion this year, the company is planning to hire key roles for teams in the disciplines of customer success, product management & design, sales, business development, marketing, accounting & operations and engineering. Mills will be developing and executing against the growth strategy that focuses on team member empowerment, talent acquisition and recruitment, employee culture in the virtual-first environment as well as diversity, equity and inclusion (DEI).
Claravine empowers a proactive approach to marketing measurement by activating data standards across people and technology – bridging the silos that limit speed and decisions. With a collaborative user interface and strategic integrations with top data management platforms such as Adobe and Google, The Data Standards Cloud platform enables global organizations to define, apply and connect standards across their ecosystem for faster decisions, greater agility and increased ROI.
“Claravine’s unique solutions and robust growth strategy for the year ahead have been so inspiring to me. I am eager to find the best talent, build teams and help them grow, enabling the company to continue to be successful,” Mills said. “It’s my job to make sure every new and current employee feels like they have a place and a path forward with the company so that our culture ultimately speaks for itself.”
Prior to joining Claravine, Mills served as a Human Resources Consultant for a Colorado-based financial service company where she developed initiatives and implemented processes across recruiting, hiring, onboarding and training, retention and development and DEI. Mills brings her experience in hiring top talent as well as assisting in all areas of change like company culture, compensation and performance reviews, management structure and training. Mills holds a Masters of Professional Studies from The George Washington University as well as a Bachelor of Business Administration from the University of Wisconsin-Stout.
“We are extremely pleased to welcome Olivia to our team,” said Verl Allen, CEO of Claravine. “As we continue on our growth journey, acquiring and developing talent is of the utmost importance. People are at the heart of everything we do. Olivia’s experience in leading with a people-first mindset, along with her integrity and candor, make her the ideal fit for our organization.”
About Claravine
Claravine is a pioneer in Data Integrity for the global enterprise. We empower a proactive approach to marketing measurement by activating data standards across people and technology, bridging the silos that limit speed and decisions. That’s why nearly a quarter of the Fortune 100 use our platform, The Data Standards Cloud, to define, apply and connect standards across their ecosystem for faster decisions, greater agility, and increased ROI.

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