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Blog
April 23, 2020
Digital Transformation: When is the Status Quo Not Good Enough?
For far too long digital marketers and teams have used and relied on Excel to coordinate on marketing initiatives. While Excel is a staple in any organization for sharing data, it can create some challenges a…
April 14, 2020
The case for comprehensive digital ad metadata
Streamlining your Ad Metadata Management The mad scramble is on to pause and update digital advertising. What exactly am I referring to? Here are just a few examples in recent times where brand…
December 11, 2019
Digital analytics data enrichment [business uses from expert Adam Greco]
Digital data is more important than ever in today's business landscape. The most traditional aspects of business have moved online, and businesses are clamoring to record and strategically use every click made …
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