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Product Updates
March 4, 2024
Driving Drama-Free Data: A 2023 Review
In today’s fast-paced world of modern marketing, Claravine advocates for standardized taxonomies, naming conventions, and metadata. As The Data Standards Company®, our vision is for people, teams, and techn…
December 8, 2023
Claravine’s Capabilities for Google Campaign Manager 360
Great news: Claravine has a new connector with Google’s Campaign Manager 360! With this integration, teams can unlock additional capabilities beyond the features included in our previous integration. Adv…
November 15, 2023
The Datasets Feature: A single view to browse, filter, sort, create, and edit
We are thrilled to announce an update to The Data Standards Cloud which will transform the way users interact with data. As part of our ongoing commitment to providing our customers with the best tools for data…
August 29, 2023
Claravine’s Capabilities for Meta Ads Manager: Overcoming the Naming Convention Challenge
Great news: Claravine has a new connector with Meta Ads Manager! With this integration, teams can unlock additional capabilities beyond the features included in our previous integration. Advances include incre…
May 17, 2022
Ditch Clunky Stacked Data: Get Exec-Ready Reports in Adobe’s Analysis Workspace by Standardizing Your Data
In early 2022, a seasoned user of The Data Standards Cloud and Adobe Analytics came to the Claravine Customer Success team hoping to solve an outstanding Adobe Analytics feature request ticket from 2018. Aft…
April 28, 2022
Experience Manager Users Make Asset & Webpage Data Work Harder with Claravine’s Enhanced Connector
Your company’s digital assets are some of its most valuable. That’s why you invest in a solution like Experience Manager. But sprawling content and marketing data, complicated by siloed teams and tools,…
February 7, 2022
Claravine + Adobe Workfront Integration for Consistency & Speed Across Campaign Workflows
Adobe Workfront users can now integrate workflow data across and beyond the Adobe Experience Cloud ecosystem with Claravine. Automate manual steps, accelerate creative production, streamline marketing op…
October 29, 2021
A Powerful New Approval Tool to Safeguard Your Data
The Data Standards Cloud now includes an optional measure for adding oversight to the data that users submit. For customers with access to this tool, the approval feature can be enabled to alert one (or man…
October 4, 2021
Claravine & GA (UA) Updated Integration
The early roots of Claravine when we were known as “Tracking First'' were centered around Adobe Classifications, in other words, the ability to expand data in your analytics platform. Fast forward to no…
May 17, 2021
Claravine Completes SOC2 Type 1 Certification
At Claravine, we have the privilege of working with many of the most trusted global brands. Like them, security of customer data is one of our highest priorities. This has required that we put gre…
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