Meet the Claravine team at ANA Masters of Marketing

The Claravine team is at Masters of Marketing all four days, and we’d love to meet you there.

If you lead a brand, a media team or the analytics behind them, let’s grab a coffee or a drink and talk about how your teams name, track and report on campaigns. Book a time before the conference, or say hello when you see us around Orlando.

What we’ll talk about

• One way to name every campaign. Claravine Campaign sets the naming conventions once and checks every campaign, ad and tracking link as it’s created, so each team and agency hands over data that already matches.
• Content you can follow from the studio to the report. Claravine Content gives every asset a persistent ID, so creative stays recognizable all along the content supply chain, through the ad platforms and into reporting.
• A taxonomy that keeps up with the brand. Claravine Management plans, approves and rolls out taxonomy changes across brands, regions and agencies, so the standards grow with the organization.
• Marketing data that’s ready for AI. AI is only as good as the data it reads. Consistent, well-described campaign and content data gives it something to work with.

Who you’ll meet

• Verl Allen, Chief Executive Officer, Claravine
• Damir Cosic, Senior Account Executive, Claravine
• Travis Caldwell, Senior Sales Engineer and Partner Manager, Claravine