Marketing Data Standards Platform

Features & Benefits
Use Cases

Deliver on the promise of modern marketing.

Modern marketing promises to drive growth by providing the best customer experience possible.

With Claravine, enterprise brands and agencies deliver on this promise by consistently creating and applying data standards.

Define Standards

Apply Standards

Connect Standards

Solutions for Any Challenge

Maximize your investments in campaigns and technologies with data standards that drive better results from every tactic.

Campaign tracking

Content & creative

Advertising

Mobile marketing

Enterprise brands and their agencies rely on Claravine.

Customers report:

10-15% increase in return on ad spend
100% data format, tag, and tracking compliance
80% reduction in time spent on manual data processes
30% increase in ROI across privacy compliance, brand safety, consumer experience and marketing campaigns

Hear From Customers

Get everyone on the same page to get more done.

When you agree on the data, you can be proactive, drive global collaboration, automate data flows, and quickly adapt to changing business needs.

Data standards are game-changing.

Data standards enable effective strategy and insights, connect creative and content production and accelerate global media and marketing execution.

Global brands trust Claravine.

Claravine FTW

I have worked with Claravine for several years and everyone on our account is responsive. The software operates logically and is highly customizable. Anything I need, I am able to build within the platform. The data flows seamlessly and the team is agile if there are any discrepancies.

Timothy S

Data Consistency Across the Organization

“Claravine helped us ensure data consistency across our global organization. As a result, we have the reliable, detailed insights we need to drive better ad and marketing performance. We spend less time managing data and more time driving ROI.”

Bristol Myers Squibb

Single Source of Truth

“We’ve been able to increase our operational efficiency and it allows us to spend more time focusing on things that deliver business value. We’ve been able to automate in places we hadn’t before. And, because it is a global solution it is scalable – one single source of truth and one platform.”

Marcus Fountain, Under Armour

Visibility into Campaign Performance

“We’ve been able to make it easier for people to manage their campaigns and their campaign data. The resulting visibility into our campaign performance allowed us to make optimized decisions, ultimately involved with improvements to ad spend efficiency.”

Aaron Fossum, Holland America