Take a proactive approach to your marketing metadata naming conventions and taxonomy for fast, accurate and rich business insights that help deliver the experiences your customers want.
Data built with the same blueprint means faster handoffs, quick decisions, and improved customer experiences. The Data Standards Cloud® solves content and campaign data challenges at their source, aligning work end-to-end.
Take control of data trustworthiness at every stage of the marketing workflow. From idea to activation to measurement, you’ll create better data that fuels faster decisions. And you’ll be ready to evolve at the speed of digital CX.
I have worked with Claravine for several years and everyone on our account is responsive. The software operates logically and is highly customizable. Anything I need, I am able to build within the platform. The data flows seamlessly and the team is agile if there are any discrepancies.
Timothy S
Data Consistency Across the Organization
“Claravine helped us ensure data consistency across our global organization. As a result, we have the reliable, detailed insights we need to drive better ad and marketing performance. We spend less time managing data and more time driving ROI.”
Bristol Myers Squibb
Single Source of Truth
“We’ve been able to increase our operational efficiency and it allows us to spend more time focusing on things that deliver business value. We’ve been able to automate in places we hadn’t before. And, because it is a global solution it is scalable – one single source of truth and one platform.”
Marcus Fountain, Under Armour
Visibility into Campaign Performance
“We’ve been able to make it easier for people to manage their campaigns and their campaign data. The resulting visibility into our campaign performance allowed us to make optimized decisions, ultimately involved with improvements to ad spend efficiency.”
Aaron Fossum, Holland America
Enterprise brands and their agencies rely on our platform
Customer results include:
10-15% Increase in return on ad spend
100% data format, tag, and tracking compliance
80% reduction in time spent on manual data processes
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