Unfortunately, many organizations overlook and undervalue all the metadata associated with their digital assets and content. We’ve identified a number of ways this oversight negatively impacts your business as well as 6 clear examples of how you can make use of your metadata for better digital experiences.
In the guide you will learn about
5
areas
where missing metadata is detrimental to your marketing and sales efforts
3
obstacles
an organization faces creating and managing metadata
6
practical applications
and examples for your DAM metadata