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Solve pressing marketing data challenges
Learn how to transform marketing data.
Blog
February 24, 2022
What Are First Party Cookies? Are They Useful to Privacy-Conscious Marketers?
In a recent survey, 51% of senior-level US marketers revealed they continue to rely on third party cookies for the majority of their digital marketing strategy data — even though they know the end is ever closer. Sometime in 2023, Google Chrome…
Blog
February 23, 2022
Making Sense of Second Party Data with Examples and First/Third Party Data Comparisons
Content Management
February 16, 2022
Embracing QR Codes & Data Standards for Better CX & Measurement (Learning From Coinbase’s Super Bowl Ad)
Blog
February 16, 2022
Look to These MarkOps KPIs to Drive Maximum Results, ROI, and Team Growth
Analytics
February 14, 2022
“On the Brink”: Keeping the Lights on During a Measurement Blackout
Analytics
February 10, 2022
Data Clean Rooms for Post-Cookie Marketing Measurement
Digital Marketing
February 8, 2022
Using Cohort Marketing & Measurement in Your Privacy-Friendly Strategy
Blog
February 7, 2022
Claravine + Adobe Workfront Integration for Consistency & Speed Across Campaign Workflows
Analytics
February 3, 2022
What’s Causing Your Data Silos & How to Fix Them
Blog
January 26, 2022
Google Topics: What the FLoC?
Analytics
January 25, 2022
Fix These 7 Data Integrity Issues and Embrace Best Practices
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