Join Claravine’s Michael Shearer, Sr. Director of Digital Innovation and Strategy, and Christine Reges, Director of Solutions Consulting, to learn how you can build and implement your own enterprise-grade marketing taxonomy.

After this video, you’ll be able to:

  • Follow critical steps when building out your marketing taxonomy
  • Understand the importance of metadata in your marketing ecosystem
  • Know what questions to ask and topics to consider when building out an enterprise-wide marketing taxonomy
  • Leverage specific examples of marketing taxonomies and playbooks

Watch the Full Video

Get Started

Find out why hundreds of customers use Claravine

Back to Top